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VEGANS EXPLORE x Grocery & Supermarket | Plant-Based Partnership | 2026

Your Store.
Their Content.
Everyone Wins.

VEGANS EXPLORE brings influencers, cameras, and a built community into your store. You become the backdrop for content your customers are already watching. Influencer-filmed episodes. Demo days. Trackable promotions. A community that shops with purpose.

Get the Deck

Prepared for Grocery & Supermarket Partners | VEGANS EXPLORE x LESARUSS | Confidential | 2026

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Vegans Explore Guides outside Hard Rock Stadium, GeekFon style

The Plant-Based
Shopper Has
No Home Base.

78 million Americans identify as plant-based or plant-curious. They shop everywhere and belong nowhere. No grocery store has claimed them as their community. That is the gap we fill - and we are inviting you to own it with us. VEGANS EXPLORE already has the audience, the content creators, and the community infrastructure.

78M+
Plant-Based US Consumers
A high-spending demographic actively seeking stores built for them.
$8B+
US Plant-Based Food Market
This is not a niche. It is already in your aisles - this community just needs a reason to choose your store.
8+
Active Community Cities
South Florida, Tampa, Orlando, Atlanta, New York, and more, with international expansion launching July 1.
215+
Vegan Businesses Listed
Our directory reaches buyers with purchasing intent who actively seek Vegan-friendly venues.
July 1
Global Platform Launch
Lock in now and we promote your store at full global launch scale as the recommended grocery partner in your city.

We Have
Built This
Community. Twice.

VEGANS EXPLORE has activated inside major venues and built community relationships across 8 city markets over five years. We know how to bring an audience in and give them a reason to stay. Click each card to see the details.

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Vegans Explore Guides in a huddle planning the activation, GeekFon sty
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Guides in red Heat jerseys cheering in the arena stands, GeekFon style
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South Florida Markets - 2021-2025
The Content
That Moves Product.
Influencer Content Drives Community Purchasing
Community Content Model - Active
Five Years of Community Content That Converts.
VEGANS EXPLORE influencer content drives direct purchasing behavior. Community members follow creator recommendations to specific stores, products, and businesses. When a VE creator films in your location, their audience searches for your store by name within 48 hours.
200+
Creator Partners
78M+
Addressable Audience
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Guides in Dolphins jerseys cheering in the stands at Hard Rock Stadium
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Community Demo Events - 2022-2025
The Demo Days
That Prove the Model.
In-Store Events Drive Community Foot Traffic
Demo Day Model - Active
In-Store Events Bring Community Members to Your Floor.
VEGANS EXPLORE demo days bring plant-based brand partners and their audiences directly into partner locations. Vendors pay for placement. You get the foot traffic and the community relationship. We have run this model across South Florida markets with consistent attendance and repeat vendor bookings.
Quarterly
Demo Day Cadence
Multi-Brand
Vendor Coordination

Your Store
Becomes
The Destination.

The plant-based shopper does not have a home store. They shop everywhere. VEGANS EXPLORE changes that for your location: we make your store the place our community goes first. A platform listing, a content series filmed in your aisles, demo days that bring new faces to your floor, and trackable promotions that let you measure every community member who walked in.

$1.5K

Entry Sponsorship

Branded episode with your store as backdrop. One episode per month starting at $1,500.

Zero

Zero Operational Lift

VE coordinates vendors, handles event promotion, manages demo day flow. You host - we handle everything else.

Live

Platform Launches July 1

Your store gets a permanent featured listing on the VEGANS EXPLORE directory at global launch. The recommended grocery store in your city.

Track

Trackable ROI

Affiliate links and QR codes on every promotion. You see exactly how many community members your VE partnership drives through the door.

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River and Theo launching the Vegans Explore platform, GeekFon style

Not Just
South Florida.
The Whole Network.

The moment this partnership is confirmed, the community promotion activates. Co-branded content goes out across all VE channels. Community members in your city are directed to your store as the recommended VE partner. Influencer creators who already film grocery content get briefed on your location. Every piece of content is trackable back to your door.

South Florida
Home Market
Tampa
Active Community
Orlando
Active Community
Atlanta
Active Community
New York
Key Feeder Market
London
Launching July 1
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Pascal and Nori mapping the Vegans Explore network, GeekFon style

The Platform
We Have
Already Built.

Five years of content, community, and growth across every major channel. The numbers below are confirmed, platform-verified figures. Not projections. Every channel is active, audience-owned, and ready to amplify your brand on game day.

Most Powerful Social Channels: Followers by Platform
+592.6%
TikTok @vegansexplore: Year-Over-Year View Growth
From 32.3K views in 2024 to 194.3K in 2025. The fastest-growing channel in the network, and still accelerating.
36.6K+
Podcast Downloads
All-time on Vegans Who Lift. 303 new downloads per week average, Q1 2026. Plus 100K+ cumulative on the Vegans Explore podcast.
1,000+
Media Contacts
Active press list across food, wellness, and sports outlets. A single press release from this partnership reaches all of them.
6
Active City Markets
South FL, Central FL, Atlanta, NYC, LA, and Philadelphia. Two more planned: DMV and London.
200+
Influencer Partners
Individual creators and accounts with audiences from 5K to 2M followers. Available for campaign activation.

Three Ways We
Show Up in
Your Store.

Your store becomes the backdrop. Influencers film in your aisles, demo days bring new faces to your floor, and trackable promotions drive measurable foot traffic. Three connected activations - content, events, and conversion - all coordinated by VEGANS EXPLORE.

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The Overlook activation - upscale rooftop lounge at Hard Rock Stadium,
Pillar 01

Content Activation

VE influencers film in your aisles. Segments highlight your plant-based selection, featured products, and weekly specials. Every episode has your store as the primary backdrop. Full usage rights included for your own channels.

Pillar 03

Trackable Promotions

Co-branded store specials pushed to the VE community with affiliate links and QR codes. Every redemption is tracked. You see exactly how many community members came in from VE content and promotions - no guesswork, real numbers.

Six Assets.
One Partnership.
Zero Guesswork.

Every partnership includes a defined set of deliverables. Content, events, community placement, social amplification, affiliate tracking, and multi-sponsor revenue sharing. Six assets built around what actually drives foot traffic and purchasing behavior for a plant-based grocery partnership.

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Vegans Explore Guides happily discovering Vegan concession options at
"The content is not just awareness. It is a recommendation." Every episode we film in your store is a community endorsement. That is how the community chooses where to shop.
VEGANS EXPLORE content and partnership model. 2026 Season

Sponsored Episodes

Minimum one branded episode per month with your store as primary filming location. Full content usage rights for your own social and marketing channels.

Demo Day Coordination

Quarterly events - VE recruits and manages plant-based brand vendors who set up in your space. You gain the new customer relationships. Vendors pay their placement fees. Net positive for your store.

Community Listing

Featured placement on the VEGANS EXPLORE platform as the recommended grocery store in your city. Permanent, searchable, community-verified. The store our members find first when they search for a VE-endorsed shop.

Multi-Sponsor Revenue Share

Each filmed episode has multiple sponsor slots - products, equipment, ingredients. Your store is the anchor. Product brands fill the remaining slots. Revenue from those placements is shared, reducing your net cost while adding value.

Every Ticket Comes
With $250 in Value.

Every ticket to the VE Opening Day Activation is a ticket to the game and a ticket to an experience. Attendees receive a co-branded VE x Dolphins tote bag filled with curated value from our vendor and sponsor network, making this the most compelling first Dolphins game anyone has ever attended.

In the Bag
  • → Co-branded VE x Dolphins tote
  • → Vendor vouchers & gift certificates
  • → Sponsor product samples
  • → Local business promotions
  • → Activation passport
  • → Raffle entry for headline prize
How It Works
  • → Vendors pay placement fee
  • → VE designs & produces all materials
  • → Vendor approves, we fulfill
  • → Stamps passport at station
  • → Completed passport enters draw
  • → Everyone walks away with value

You Provide
the Space.
We Drive the Traffic.

A clean model: VEGANS EXPLORE coordinates influencers, demo day vendors, and community promotion. Your store provides the location and the platform for filming. No operational burden, no extra staffing required. You gain a community audience and measurable foot traffic with every activation.

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River and Maya reviewing the partnership model, GeekFon style
How It Works

VE Activates. Your Store Is the Stage. Everyone Wins.

VEGANS EXPLORE handles everything: influencer coordination, demo day vendor management, community promotion, affiliate tracking setup, and content distribution. Your store provides the filming location and demo floor space. No operational lift required. Just a growing community of plant-based shoppers discovering your store.

VEGANS EXPLORE Owns
Execution
Influencer coordination, demo vendor selection, content production, affiliate tracking, community promotion, and platform listing management.
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Your Store Gains
New Customers
A plant-based shopper base that now has a reason to choose your store. Community endorsement. Trackable promotional conversions. A content archive that promotes your store to the VE community indefinitely.

This Is the
Reach You
Buy Into.

A confirmed grocery partnership triggers the full VE network: content filmed in your store, community members directed to your location, influencer affiliate links tracking every conversion, and a permanent platform listing pushing new shoppers your way from every city we operate in.

Event Day
20K+
Organic Social Reach
Live content from both Instagram accounts simultaneously. Real-time stories and posts from inside Hard Rock Stadium. Your brand in the moment it happens, to an audience that is already watching.
Ongoing Impact
Not One
and Done.
Archived. Promoted. Permanent.
The activation gets documented and archived on vegansexplore.com. Future campaigns reference this partnership as proof that plant-based game day works. The Miami Dolphins stay in our content cycle through future seasons as the team that said yes first.
Long-Tail Impact
200+
Influencer Partners Activated
Individual creators from 5K to 2M followers. Six city markets promoting the event nationally. Content from game day stays in the archive and continues driving Miami Dolphins game traffic long after the final whistle.
8
City Markets Activated
South FL, Tampa, Orlando, Atlanta, NYC, Philadelphia, DMV, and London (July 1). The full network promotes this event, not just South Florida.
200+
Influencer Partners
Individual creators from 5K to 2M followers embedded in the Vegan community. One brief activates all of them.
215+
Vegan Businesses Listed
Our directory reaches high-intent buyers actively seeking Vegan-friendly venues. Every listing becomes an organic promotion channel for this event.
100K+
Total Podcast Reach
Cumulative audience across both shows. A dedicated episode promoting the Dolphins partnership goes out in the 30-day lead-up campaign.

The Numbers
Behind the
Partnership.

Every figure below comes directly from the VEGANS EXPLORE platform. These are confirmed data points, not projections, reframed around the value your store captures the moment this partnership is confirmed.

01 / Content Reach Per Episode
20K+
Organic Social Impressions Per Filmed Episode
Each VE influencer episode filmed in your store reaches the combined VE audience across Instagram, TikTok, and YouTube simultaneously. Your store is in the frame. Your products are in the conversation. Your specials drive community shopping decisions.
Source: Vegans Explore platform / dual-account live activation model
02 / Influencer Network
200+
Creator Partners Ready to Film in Your Store
Individual creators from 5K to 2M followers embedded in the plant-based community. Your grocery partnership gets briefed to all of them simultaneously. +592.6% TikTok view growth year-over-year signals the VE network is accelerating. Your store rides that growth.
Source: Vegans Explore influencer network / TikTok @vegansexplore 2024-2025 verified data
03 / Market Size
78M+
US Plant-Based Consumers - Your Addressable Market
A $8B market of plant-based and plant-curious shoppers with no home grocery store. Our 215+ listed Vegan businesses, 100K+ cumulative podcast reach, and 1,000+ media contacts funnel that audience to VE-endorsed stores. Your store becomes the one they go to.
Source: US plant-based market data / Vegans Explore directory and podcast verified figures

Six Assets.
One Partnership.
Zero Guesswork.

You are not doing a favor. You are acquiring a community-endorsed reputation as the plant-based grocery destination in your city. Trackable foot traffic, influencer content filmed in your aisles, demo day events that introduce new shoppers, and a permanent VE platform listing that keeps directing the community to your door season after season.

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All 7 Vegans Explore Guides at the stadium partnership event, GeekFon
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June leading new fans through the stadium gate, GeekFon style
New Store
Customers
New Store Customers
Plant-based shoppers who rotate between stores now have a community-endorsed reason to choose yours. We direct them to your location through content, promotions, and platform listing. Your store becomes their default.
Untapped Fan Segments
Plant-Based / Vegan
Food Allergy / Dietary
Health-Conscious NFL Fans
All three segments currently underserved at NFL venues
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River and Maya generating earned media coverage, GeekFon style
Influencer
Content
Influencer Content
Each filmed episode features your store, your products, and your specials to a community that shops based on creator recommendations. The content lives on the VE platform permanently and keeps driving new shoppers to your door.
$0
Ad Spend
1K+
Press Contacts
National
Story Reach
"First NFL plant-based game night": food, wellness & sports media
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Nori and Maya presenting F&B market research data, GeekFon style
Demo Day
Events
Demo Day Events
Quarterly in-store events bring plant-based brands and their audiences to your floor. Brands pay for their placement. You gain the new customer relationships and the community association. VE handles all coordination.
US Plant-Based Market Growth
2020
$5B
2023
$8B
2026
$15B+
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Pascal and Dani managing the vendor pipeline, GeekFon style
Community
Endorsement
Community Endorsement
A VE-endorsed grocery store is the store our community chooses by default. The platform listing, the influencer mentions, and the demo day events all reinforce the same message: this is the store that supports the community.
HEAT Proof of Model
VE
Event
Market
Data
Full Bloom
Permanent
One VE event. One permanent Vegan vendor. The model works.
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River and Theo building the content archive, GeekFon style
Trackable
ROI
Trackable ROI
Every promotion includes affiliate links and QR codes. You see exactly how many VE community members came through your door because of each piece of content. No guesswork. Real conversion data delivered after every activation.
Content Reach Over Time
Game Day Ongoing
Every post, clip, and article compounds after the event ends.
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Pascal and Nori mapping the Vegans Explore network, GeekFon style
Multi-Sponsor
Revenue Share
Multi-Sponsor Revenue Share
Each episode has multiple sponsor slots beyond your grocery anchor placement. Product brands pay for in-episode mentions and demo day placement. A percentage of that revenue is shared with you as the anchor partner, reducing your net cost while adding VE as a revenue contributor.
8
City Markets
200+
Partners

Three Tiers.
One Episode.
Shared Revenue.

Each filmed episode and demo day carries three sponsor tiers. You anchor the content as the store. Product sponsors fill the episode slots. VE coordinates everything. Revenue from product sponsors is shared, offsetting your activation cost while adding community partners who amplify the content further.

Anchor
Presenting Sponsor

One exclusive premier sponsor. Full co-branding across all VE and Dolphins promotion, on-site signage, and event programming. First right on all future Vegans Explore x Dolphins activations.

Partner
Category Sponsors

Two to three category sponsors in food, wellness, and lifestyle. Sampling or station access, social promotion, and co-branding with both VE and the Dolphins. A premium placement at a uniquely targeted activation.

Community
Nonprofit + Donor Network

Contributions to Vegans Explore can be structured as tax-deductible charitable donations through our 501(c)(3), in process, expected by event date. Established nonprofit partners available if needed prior to filing completion.

Simple Terms.
Measurable
Results.

A straightforward structure. Four asks, four deliverables. Every commitment is trackable. Enter your details below to unlock the full partnership breakdown and pricing.

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Vegans Explore Guides in Dolphins jerseys, confident and proven, GeekF
01

Store Partnership Confirmed

Your store becomes the primary filming location and demo day venue for VEGANS EXPLORE content in your city. Exclusive - one grocery anchor per market per season.

02

Content Schedule Set

We align on filming calendar, demo day dates, and product highlight priorities. One 30-minute call to lock the schedule. VE handles everything else from there.

03

Affiliate Tracking Setup

VE generates unique affiliate links and QR codes for your promotions. Embedded in all content and community posts. Every conversion tracked and reported to you monthly.

04

Launch and Measure

First episode films within 30 days of agreement. Demo day scheduled within 90 days. Community listing goes live immediately. First conversion report delivered at 60 days.

Ready to
Partner With Us?

Tell us a bit about yourself and we will set up a call to walk through how this partnership works for your organization.

Your information is shared only with the VEGANS EXPLORE team and will not be used for marketing without your consent.

Pick a
Time That Works.

Pick a time below. A Zoom link will be sent to your email automatically.

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