Vegans Explore
Daily news, opinion pieces, and stories from across the VEGANS EXPLORE ecosystem. New content, every day.
At Plant Based World Expo in New York, Vegans Explore founder Sean A. Russell sits down with Madai Rodriguez, the entrepreneur behind V Collective, a cruelty-free lifestyle shop and one of the platform's community partners.
Madai walks through her own vegan origin story and how it shaped V Collective's approach to sourcing beauty, home, and lifestyle products without animal testing or animal-derived ingredients. The goal, she explains, is making cruelty-free shopping feel accessible rather than niche.
The conversation is a preview of what Vegans Explore hopes to do at scale: connect vegan-owned businesses with a wider audience through its directory and tour stops, rather than leaving small brands to compete for visibility alone.
For a shopper trying to build a fully cruelty-free routine, V Collective is one more proof point that the infrastructure for ethical consumer choices keeps getting stronger, one founder-led business at a time.